We are looking for an experienced Digital Marketing Specialist to assist in the planning, execution and optimization of our online marketing efforts. The main area of our work covers Web Development and Design, Social Media networks, advertising.
The ideal candidate will have a passion for all things marketing and technology.
Responsibilities:
- Assist in the formulation of strategies to build a lasting digital connection with consumers;
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.);
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness;
- Be actively involved in SEO efforts (keyword, image optimization etc.);
Prepare online newsletters and promotional emails and organize their distribution through various channels; - Provide creative ideas for content marketing and update website;
- Collaborate with designers to improve user experience;
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, etc.);
- Acquire insight in online marketing trends and keep strategies up-to-date.
Requirements:
- Proven experience as Digital Marketing Specialist or similar role;
- Excellent understanding of digital marketing concepts and best practices;
- Experience with B2C social media, Google Adwords and email campaigns and SEO/SE;
- Perfect knowledge of web analytics tools (e.g. Google Analytics…);
- Skills and experience in creative content writing;
- Analytical mindset and critical thinking;
- Excellent communication and interpersonal skills;
- Minimum of BA in relevant field.
Note: Applications should be submitted in English.
