We are looking for a proactive, dynamic and passionate Marketing Manager to join the Lazure Hotel & Marina team, new luxury resort in Herceg Novi, Montenegro managed by Sophos Hotels SA.
As a Marketing Manager, you will be responsible for creation and implementation of marketing activities to maximize business opportunities in coordination with sales, reservation and F&B managers. You will also ensure thorough compilation of and subsequent adherence to a marketing budget.
Key responsibilities
Create marketing strategies for various sales channels, both offline and online
Create and implement marketing budget together with Sales Manager
Create and implement an annual calendar of marketing activities
Manage and create / curate content for social media accounts (Instagram, Facebook, Linkedin) and hotel’s website
Monitor travel review websites (Tripadvisor, Google) and OTAs
Own Newsletters, banners, flyers, billboards, brochures, fact sheets and other materials for printing and distribution
Maintain and develop relationships with media partners, journalists, online and offline magazines, bloggers
Create / curate materials for publications in online and offline magazines
Coordinate cooperation with photographers and journalists
Manage video and photo repository
Represent hotel at trade shows, exhibition, roadshows as required (local & abroad)
Initiate special offers and other initiatives during the year
Proactively look for new partners and generate leads
Cooperate closely with Sales, Reservations, Rooms Division and Food & Beverage
Prudently execute annual budget spending
Monitor effectiveness of various marketing and advertising channels
Qualifications & Experience
Degree in Marketing / Management / Hospitality Management or related field
At least 2 years international experience in the capacity of Marketing Manager in Hospitality industry
Excellent communication skills, both written and verbal
Fluent English and Montenegrin languages required
Preferred pre-opening experience, but not must
Knowledge of Adobe Illustrator, Photoshop, Corel Draw or other vector image editors is preferred, but not must
Strong interpersonal and problem-solving abilities, highly responsible, reliable selfstarter.
LAZURE Hotel & Marina is residing on the Adriatic coast of Montenegro at the entrance to the picturesque Kotor bay, next to the beautiful medieval city of Herceg Novi. Lazure Hotel & Marina revives the historical premises of Lazaret, an 18-th century landmark, which has been carefully renovated and brought back to life as a luxury boutique hotel offering exceptional standards of
service inspired by Montenegrin hospitality values.
LAZURE Hotel & Marina is residing on the Adriatic coast of Montenegro at the entrance to the picturesque Kotor bay, next to the beautiful medieval city of Herceg Novi. Lazure Hotel & Marina revives the historical premises of Lazaret, an 18-th century landmark, which has been carefully renovated and brought back to life as a luxury boutique hotel offering exceptional standards of service inspired by Montenegrin hospitality values.
Facilities:
Lazure Hotel - Historical Building (24 rooms)
Lazure Hotel - Residential Building (104 rooms & 58 residences)
Rosemarine Restaurant
Augusto Brasserie
1729 Wine Bar
Rocco Lounge Bar
Beach & Beach Bar
Atmosphere Spa & Wellness
Meetings & Events venues
Marina with 156 berths and Yacht Club